Emma was on the subway, waiting for the next train, when a friend shouted that a new game she’d been eyeing was now playable on her phone without a download. Skeptical, Emma pulled out her budget‑mid‑range Android, tapped the service’s icon, and within...
Most of us stream music or video without thinking about it, but the algorithms behind Spotify’s “Daily Mix” or BBC iPlayer’s “Suggested for You” are constantly analysing our listening history, time of day and even weather data. In my own household, the playlist...